July 10, 2008

Eat your gender: commercial critique part 2

Posted in advertising, Commercial Critique, double standards, food politics, gender at 12:00 pm by LB

I like the multiple entendre of this title…but unfortunately this post isn’t about one of the awesome interpretations. It’s about gendered eating in recent advertising.

I’m a bit late on some of these commercials, but they go better together in one post anyways.

Unapologetically Female and Feminocracy both have great assessments of Adam Corrolla’s (yeah, of the Man Show, known for it’s sexism, which clearly makes him the ideal spokesperson for what men like) ad for Taco Bell and his insistence to “eat like a man.”

“You deserve a meal made for men.” Let’s break this down. Read the rest of this entry »